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We are justifiably proud of our company, our people and our research. We are the world's first advertising research firm. We invented many of the methods now standard in the industry. We are the principal investigators on many landmark projects that are credited with helping shape the face of modern advertising messaging. We are constantly working to develop services and analytical techniques to advance our thinking and enable clients to meet challenging marketing conditions.

Please browse our site and contact us with your questions, comments or requests. Our aim is to help our community better understand advertising while learning more about the expertise and passion we bring to our work assignments. If we can help you with your needs in any way, please let us know.